Coaching for Humble High Performers
Scope of work:
Visual Identity Design
Brand Positioning & Messaging
Event Positioning, Concept & Design
Jim Hughes required brand strategy, consulting and high volume content creation to support daily business development and outreach campaigns.
Jim's visual identity was inconsistent. With some initial consultation and determining the target audience, we began to design a dynamic system representing the business values and communicating his core purpose.
With a clear mission at the core of his business, Jim needed straight forward, no frills visual content to support his coaching business. Assets were used to open avenues to speaking opportunities and create awareness around new avenues of outreach. With this being the case a coherent and consistent visual identity was a key in developing a united front for the business and to professionalise outreach.
Showcasing Jim’s own photography and featuring him enjoying ‘untamed activities’ was a non-negotiable within the visual guidelines and help develop a masculine feel for the brand. Bringing his own personality to the forefront of visual communication has contributed to the product development of his events and building an Untamed community.
"Kim was the perfect person, at the perfect time for my business. I had a fairly clear idea as to my brand and my mission but lacked the creative insight to convert my thoughts into content.
Kim asked me questions I had never been asked before and somehow turned my jumbled answers into awesome marketing content that makes my business look much cooler than it is!
She also worked really quickly and helped me build a big library of content in a short space of time which has taken a huge weight off my shoulders, allowing me to focus on what I am best at.
If you’re looking to turn your amazing ideas and thoughts into epic looking content, get in touch with Kim."
CEO & Founder of Untamed